Leader Coaching

Avadi Leaders partners with companies that proactively invest in and support leaders at all levels. Our research-based approach has been refined over 17 years of coaching practice. It’s rooted in neuroscience, and suitable for both technical and non-technical leaders.

Specialties: Designing strategy, creating diverse and inclusive teams, leading change, well-being, and work performance   

Based in the Denver/Boulder, CO area, and working with leaders worldwide over video conference, phone, and in person.

  • Leader Coaching, also called Executive Coaching, is designed for director-level and above leaders who want to develop their personal and strategic leadership, build healthy organizations and culture, establish effective cross-functional partnerships, shape the culture of their org, lead through their people, and focus on the things that create value.

  • My approach can be summarized as inner work for outer impact. This means starting with personal leadership and being the best form of leader in all interactions. I only work with leaders who have a commitment to continually learn and grow. My approach is human-centered, and I bring a unique set of tools from research in neuroscience, organizational psychology, social and emotional intelligence, and mindfulness.

    I’ll provide the right amount of support and challenge to help you develop new ways of thinking and working that support you.

  • One of the most significant advantages of coaching is how personalized it is. Each leader has unique growth opportunities, and each organization has specific expectations of senior leaders. Great goals are formed at the intersection of these.

    • Leaders I’ve worked with over the years have been able to do the following:

    • Step into a bigger role with a larger scope

    • Prioritize more effectively to spend more time on things that drive impact

    • Create strategic direction for an organization

    • Strengthen confidence, alleviate self-doubt, and reduce anxiety

    • Find the right integration between work and personal life

    • Master their mindset and habits to work in sustainable ways

    • Strong leaders are able to balance taking care of people and doing what’s right for the business; they lead with and model respect across the board.

    • They set a high bar and communicate a strategic direction, then get out of the way and let people do their jobs.

    • They invest in helping their people learn and progress in their careers.

    • When things go wrong, they are the first to take responsibility.


Our approach to leader development is called inner work for outer impact because becoming a better leader starts within the individual. Putting your guiding principles into action daily allows you to bring your best to every interaction, influence the people around you, and over time shape the culture of your organization.

“I simply can’t say enough good things about April. Through our work, I emerged with a stronger career by making a huge shift from “doer” to “orchestrator” and learning to truly scale myself as a leader.

Ryan, Head of Developer Experience at Facebook

Case Study: Leadership Development at Facebook

Situation

While experiencing rapid growth, Facebook recognized the importance of supporting senior leaders and executives with various offerings, including 1-1 leadership coaching for directors, senior directors, and VPs across all of Meta’s platforms.

Approach

Avadi Leaders provided coaching to more than 70 leaders using a leadership framework based on Meta’s values with strengths-based assessments, performance feedback, and a set of behaviors to encourage diversity, equity, inclusion, and belonging.

Outcome

An anonymous post-coaching feedback survey after working with Avadi Leaders for 12 sessions showed the following:

  • “I was able to take effective action based on what I learned with coaching.” 5/5 Agreed

  • “How likely are you to recommend your coach to others with similar needs?” 10/10 answered, “Very likely.”

Testimonials

“I worked with April when I was newly promoted into an executive role at Meta. We started our set of sessions with a guided visualization exercise - that set the tone for 8 weeks of pragmatic action to help achieve my goals. In the middle of all of this, my company was going through a massive layoff. April was able to flex and meet me where I was during each session vs sticking too doggedly to one specific agenda. I loved working with April and would recommend her in a heartbeat!”

Lisa,  Sr. Director of Business and Product Marketing, Meta

“April is a fantastic coach, our work left an indelible impact on how I approach new opportunities and challenges. If anyone has an opportunity to work with April as a coach or is actively looking for a coach to work with, look no further.”

 Vikas, Director of Learning and Certifications, Meta

Let’s build a partnership to support your leaders

Understanding the context your leaders are operating within is critical to our ability to deliver coaching that’s responsive. We want to build strong partnerships with organizations and stay in step with changes that impact leaders.

Get started now with Leadership Coaching Packages. 

Option 1: Leader Development 

Ten one-hour sessions of 1-1 Coaching over three to six months via video conference or phone.

This includes context-setting calls, a chemistry meeting, a kickoff meeting, access to the Leadership Toolkit and targeted resources, and unlimited email support. 

Option 2: On-demand Situational Coaching

Two sessions of one-hour 1-1 coaching session is 60 min. On-demand coaching can help with the following:

  • Navigating a challenging situation or decision

  • Providing a confidential space to test ideas

Get started today!